Baume and Mercier - Riviera L Masterpiece for Ladies

Following the headquarters move to Versoix, on the outskirts of the Geneva city, Baume and Mercier has been determined to re-establish its reputation of a creative producer of most elegant Swiss watches. In fact the brand has everything to gain tremendous success. First of all Baume and Mercier watchmakers are proud of the brand's unique heritage of priceless horological knowledge accumulated over the history.

Even if in the public eye Baume and Mercier is generally associated with producing magnificent aesthetically and technically appealing timepieces for men, the year 2006 witnessed the introduction of a timekeeping masterpiece for ladies.

Riviera L - Exclusive Joy of Timekeeping for Ladies


The previously developed the Baume and Mercier Riviera Chronograph XXL enjoyed great popularity. The success of the timepiece led the brand's watchmakers to the idea of creating a fine Riviera watch for the fairer sex. The lady's timepiece was destined to become the quintessence of female elegance.

The Riviera L for ladies, created in two variations, features the distinctive 12-sided case shape, a peculiarity of a Riviera watch. However, the brand's designers made the watch's case thinner. This way they endowed Riviera L with extra refinement. The Riviera L watch has been developed in two versions.

The first model of the Riviera L has a steel case presented on a rubber strap. In stead of steel screws that are usually found at the bezel of a Riviera watch, you will notice four diamonds - one more smart decision to add to the timepiece's elegant look. The white dial of the watch features Roman numerals and exquisite hands provided with Superluminova substance coating. Drop a look at the Riviera's dial and you will surely appreciate its luminosity and legibility.

The second model of the Riviera L timepiece resembles the first, but features a few differences. The steel case, also in the shape of a dodecagon, goes with a stylish white vulcanized rubber band. A charming mother-of-pearl dial demonstrates the same elegance as the first version - gorgeous hands and Roman numerals. The 44 diamonds adorning the watch's bezel immediately catch attention. The bezel of this Riviera L model reveals the magic of four steel screws.

The both Riviera L models feature the date window placed at 6 o'clock. The watches are equipped with a reliable quartz movement. They are water-resistant to 50-meters.

Riviera L timepieces, rightfully compared to radiant wrist-jewels, may seem to be a little big-sized. However, the watches' ideal proportions make them perfect for any lady.

The Baume and Mercier Riviera L timepieces have magically united sporty style and ultra femininity. It is evident that Baume and Mercier enthusiastically moves in the direction of creating irresistible watch models for ladies in particular. Already the first steps brought the brand well-deserved success.